Our Mission:
Protect Every Ad Dollar
We believe marketers should never wake up to wasted ad spend. Selene AI is our answer to budget leaks, creative fatigue, and the chaos of manual campaign management.
AdTecher was born from frustration. Our founders spent years managing millions in ad spend, watching budgets drain from preventable mistakes: CPC spikes going unnoticed for hours, underperforming campaigns eating budget overnight, creative fatigue killing ROAS week after week.
The problem wasn't the platforms. It was the impossibility of human-speed monitoring at machine-scale operations. Marketers needed to sleep, but campaigns didn't.
So we built Selene AI—not as a reporting tool, but as an autonomous safety net. An AI that watches every metric, catches every anomaly, and takes action before damage is done. A system that learns your thresholds, respects your strategy, and protects your budget 24/7.
Today, Selene protects over $50M in annual ad spend for 142+ agencies and brands. From global enterprises to bootstrapped startups, we're the guardrail that never sleeps.
What We Stand For
Protection First
Your budget safety isn't a feature—it's our foundation. Every decision we make prioritizes preventing wasted spend.
Speed Matters
Anomalies compound fast. We detect issues in under 20ms and take action before they cost you serious money.
Human + AI
AI should augment marketers, not replace them. We automate the tedious so you can focus on strategy.
Radical Transparency
No black boxes. You see every action Selene takes, every recommendation made, and why.
Built by Marketers,
For Marketers
Our team combines decades of performance marketing experience with cutting-edge AI research. We've managed campaigns at scale, felt the pain of budget waste firsthand, and built the solution we wished existed.
Join the Movement
Be part of the next generation of performance marketing. Where AI protects your budget and you focus on growth.